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chris greene's avatar

We are battered to have the right opinion on things we have no real understanding of...ancient conflicts, covid vaccines, the constant nudging to be on the correct side of history and do it fast!. And then we discover that what we felt so self righteously convicted about turns out to the opposite. Having a slow, quiet, private life (the way most of us lived for millenia seems to be an indulgence.

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J.D. Smith's avatar

By now many of you have seen or at least heard of the disastrous (and since pulled) iPad commercial "Crush," in which a roomful of instruments, paints, a bust and other artifacts of creation are destroyed under a mechanical press, a process which ends with the eyes popping out of a three-dimensional emoji figure. The press then lifts to reveal the new product. (How it can sculpt a bust is beyond me.) As some of the younger people put it, Apple was saying the quiet part out loud, and they were called on it. Big Machine energy there.

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